Technology Vendors
In an increasingly competitive market landscape where time to market and winning market share is crucial, an extra pair of experienced focused and driven hands on a flexible basis can be invaluable.
How can Inspiren help?
- Building effective partner strategies and driving execution including;
- Development of new channel partner programmes or initiatives
- Identifying new target partners for recruitment
- Onboarding process development and management
- Transforming existing channels to;
- Meet new business objectives for channel growth
- Enabling existing channel partners to meet new market dynamics and engaging effectively with changing customer buying behaviours (value proposition to modern marketing)
- By troubleshooting issues and providing solutions that work
“Inspiren (Caroline) delivered a keynote at our SAP Partner UK Day which was incredibly well received from our Partners and the management team at SAP. Always demonstrating the deep understanding of channel both from a vendor and Partner perspective with strong B2B technology market understanding with a strong clarity of message and inspiration”.
Caroline Sowter
UKI Channel Director, SAP
“Quite simply Inspiren has become a trusted advisor delivering real strategic value add to our Partner Transformation and Enablement plans and execution in 2017. The vast experience of channel models, the B2B technology landscape with a pragmatic and engaging approach has made Inspiren a valued and acknowledged talent”.
Rebecca Macoraghty-Mines
UKI Partner Enablement Manager, SAP
“Caroline (Inspiren) supported a significant project in Microsoft on Cortana Intelligence and IOT with our partners. She always challenged me in a good way to get the best outcome in the timeframe and constraints we had. I enjoy every engagement we have as it always leads to new ideas and the right business outcomes”
Taisha Betz
Data Platform Partner Lead, Microsoft UK
“Caroline is a genuine, authentic and very knowledgable business leader. She has a strong attention for detail as well as seeing the strategic big picture, which is a difficult combination to master. Caroline has worked on a number of projects across my area in Microsoft and I have always been impressed with the output and professionalism the work displays. As well as being an ulitmate professional, Caroline is great fun to be around and is very easy to work with. I would recommend Caroline to anyone who needs a results orientated, professional approach"
Rina Ladva
Chief of Staff, Microsoft EMEA
“At a critical time, Caroline's work in developing our partner strategy was pivotal in helping shape both our short and medium-term business. The quality and business-outcome focus of her work enabled further investment from senior management without which my team could not have succeeded.”
Dan Turner
VP Sales IVIS Group, Head of Retail & Hospitality, Microsoft UK
“I worked with Inspiren during my time at Microsoft, developing a new programme designed to drive IP acceleration with business executives and owners from some of Microsoft's most valued SI's. Inspiren delivered strategic input and bought huge expertise and knowledge to the programme, especially around how to develop a healthy IP Cloud business revenue stream and developing GTM strategies and marketing. I have no hesitation recommending Inspiren and would definitely work with them again.”
Julie Morrish
SMB Customer Marketing Manager, Microsoft UK
“It was a real pleasure to work with Inspiren on the Start-up Partner Digital project. They took a brief and turned it into something magnificent in a very short space of time. They were the REAL experts in the project, and it was enjoyable to learn from them as well as see a brilliant piece of work at the end. The account management is some of the best I have experienced in my 11 years in Marketing.”
Gemma Shaylor
Start-up Audience Marketing Manager, Microsoft UK
“Excellent at engaging at an exec level to help shape strategies whilst always delivering tangible results.”
Jo Wilcock
Customer Success Officer, SAP UKI
“Finally, external strategic sales and marketing support that really understands channel”
Nicky Nicholls
Senior Channel Marketing Manager, Oracle
